AI Insights · Timothy · April 2024
Top 5 Shopping Apps on Android in Africa for Q1 2024
In Q1 2024, the top 5 shopping apps on Android in Africa showed significant variations in downloads and active user trends, with some apps experiencing substantial growth.
The first quarter of 2024 saw interesting trends among the top shopping apps on the Android platform in Africa. Data from Sensor Tower reveals the performance metrics of these apps, highlighting their weekly downloads, revenue, and active user trends.
Temu: Shop Like a Billionaire experienced a remarkable increase in weekly downloads, starting at approximately 29.7K in the first week of January and reaching around 426.3K by the end of March. Weekly active users followed a similar upward trajectory, growing from 176.6K to 717.2K over the quarter.
Alibaba.com - B2B marketplace maintained a steady download rate, beginning at 165.3K in early January and peaking at around 200K in the final week of March. The app's weekly active users fluctuated slightly but remained strong, averaging around 3.5M throughout the quarter.
SHEIN-Shopping Online showed consistent growth in downloads, starting at 158.9K in the first week and increasing to nearly 199K by the end of March. Active users also saw a steady rise, from 1.4M to approximately 1.7M during the same period.
JUMIA Online Shopping witnessed a stable download pattern, beginning at 123.6K in early January and maintaining similar levels throughout the quarter, peaking at around 155K in mid-March. Weekly active users ranged from 1.6M to 1.8M, indicating consistent user engagement.
Lastly, Amazon Shopping showed varied download trends, starting at 101.9K in the first week of January, peaking at 202.9K in late January, and ending the quarter at 105K. The app's weekly revenue saw fluctuations, with a peak of approximately $3.9K in late February. Active users demonstrated a steady pattern, ranging between 1.9M and 2.2M throughout the quarter.
For more detailed insights and data, visit Sensor Tower.