Top 5 Insurance Apps on Android in Turkey: Q1 2024 Performance

In the first quarter of 2024, the top 5 insurance applications on the Android platform in Turkey displayed varied performance trends in terms of weekly downloads and active users. The data, sourced from Sensor Tower, provides insights into the dynamics of these popular apps.

Allianz'ım saw consistent weekly downloads throughout the quarter, peaking at 16.7K in the final week of March. Active user trends for the app were also positive, with a steady increase from 31.6K at the beginning of January to 35.1K by the end of March.

AHE Mobil experienced a slight fluctuation in weekly downloads, reaching a high of 13.1K in early February before dipping to 8.2K in the last week of March. Despite the variations in downloads, the app maintained a relatively stable number of active users, starting at 71.6K and ending the quarter at 66.6K.

Garanti BBVA Emeklilik Mobile showed a decline in weekly downloads from 8.4K in the first week of January to 6.7K in the last week of March. Active users for this app also decreased, beginning the quarter at 14.1K and ending at 12.5K.

AXAFit had a more stable performance in terms of weekly downloads, averaging around 7K downloads per week, with a slight dip to 5.9K in late March. Active users followed a similar trend, remaining fairly consistent at around 6.9K to 7.1K throughout the quarter.

Aksigorta experienced a significant drop in weekly downloads, starting at 20.1K in early January and declining to 1.4K by the end of March. Nonetheless, active users for the app showed resilience, beginning the quarter at 38.7K and maintaining a steady number around 36.9K to 40.2K towards the end.

These trends highlight the dynamic nature of the insurance app market in Turkey. For more detailed insights, visit Sensor Tower.