Top 5 Finance Apps on Android in South America Q1 2024

In the first quarter of 2024, the top five finance applications on Android in South America displayed notable performance metrics. Below, we highlight the weekly downloads and active user trends for each app, based on Sensor Tower data.

Nubank: conta, cartão e mais had a strong quarter with weekly downloads ranging from approximately 684K to 1.1M. Notably, it peaked in the week of February 12 with 1.1M downloads. The app maintained a high level of engagement, with weekly active users increasing from 40.6M at the start of January to 42.4M by the end of March.

Mercado Pago: cuenta digital also performed well, with weekly downloads fluctuating between 382K and 480K. The highest download count was observed in the week of January 8 at 481K. The app saw a consistent rise in weekly active users, growing from 24.2M in early January to 26.5M by early March.

Nequi Colombia experienced a varied download pattern, starting strong with 473K downloads in the first week of January and reaching a low of 212K in the last week of February. However, it rebounded to 282K downloads in the final week of March. Active users saw a gradual increase from 3.3M to a peak of 3.6M in early March, before dropping slightly to 3.4M by the end of the quarter.

PicPay: Conta, Cartão e Pix maintained a steady download rate, averaging around 350K to 400K weekly downloads, with a peak of 399K in the week of March 11. The app's active user base grew from 10.9M in early January to a peak of 11.6M in early March, before slightly decreasing to 10.9M by the end of the quarter.

CAIXA Tem saw a significant surge in downloads towards the end of the quarter. Starting from 209K in the first week of January, downloads spiked to 1.3M in the last week of March. The active user count mirrored this trend, starting at 4.3M and reaching 6.4M by the end of March.

These insights underline the dynamic nature of the finance app market in South America. For more detailed analysis and data, visit Sensor Tower.