AI Insights · Timothy · April 2024
Top 5 Apparel Apps on Android in Croatia: Q1 2024 Performance
In Q1 2024, the top 5 apparel apps on Android in Croatia showed varied performance in downloads and active users, with significant trends observed in user engagement.
The first quarter of 2024 has seen varied performance among the top five apparel apps on the Android platform in Croatia. Data from Sensor Tower highlights key trends in weekly downloads and active users.
ABOUT YOU Outlet experienced a notable decline in weekly downloads, starting at approximately 10.8K in early January and dropping to around 3.6K by the end of March. Weekly active users also saw a slight decrease, from 26K at the beginning of the quarter to about 23.8K in the last week of March.
Zalando – online fashion store maintained a relatively stable number of weekly downloads, beginning with around 5.1K and ending with about 2.6K. However, weekly active users remained consistent, with figures hovering around the 38K mark throughout the quarter.
SHEIN-Shopping Online showed a steady performance in weekly downloads, starting at roughly 3.9K and ending at about 3.9K. The app’s weekly active users started strong at around 49.9K in early January and remained steady, ending the quarter at approximately 48.5K.
ABOUT YOU Online Fashion Shop saw fluctuating weekly downloads, starting at around 4.7K and ending at approximately 3K. The app’s weekly active users showed a slight increase, from 22.8K at the beginning of January to approximately 26.7K by the end of March.
Lastly, BestSecret had modest weekly downloads, beginning at around 2.6K and ending at about 1.1K. Weekly active users also fluctuated, starting at approximately 17.2K and ending the quarter at around 17.2K.
For more detailed insights into the performance of these apps and others, visit Sensor Tower.
