Top 5 Shopping Apps Performance in Sweden Q4 2023

During the fourth quarter of 2023, the top 5 shopping apps in Sweden showed varied performance in terms of downloads and weekly active users. Data from Sensor Tower provides a comprehensive look at these trends.

Temu: Shop Like a Billionaire saw fluctuations in downloads, peaking at approximately 72K in the week of November 20, before declining to around 36K by mid-December. Weekly active users increased steadily, reaching nearly 498K in the final week of December.

Vinted: Sell vintage clothes experienced a decline in downloads, from around 36K in late October to about 9.9K in the last week of December. Weekly active users showed a slight downward trend, ending the quarter at approximately 168K.

Lidl Plus had a notable increase in downloads, peaking at 24K in the first week of December. Weekly active users remained relatively stable, with a slight drop towards the end of the quarter, finishing at around 143K.

SHEIN - Shopping Online experienced a decline in both downloads and weekly active users. Downloads dropped from approximately 13.5K at the end of September to about 8.5K by the end of December. Weekly active users decreased from around 456K to approximately 393K over the same period.

IKEA showed a mixed performance. Downloads had a peak of approximately 10.4K in the week of November 20 but fell to about 6.9K by the end of December. Weekly active users fluctuated slightly, ending the quarter at around 42K.

For more detailed insights and data, visit Sensor Tower.