Top 5 Shopping Apps in Mexico Q4 2023: Unified Platform Performance

The final quarter of 2023 saw significant activity in the shopping app category in Mexico. Here’s a look at the performance of the top five shopping apps on a unified platform, according to Sensor Tower data.

Temu: Shop Like a Billionaire experienced notable fluctuations throughout the quarter. Downloads peaked in the week of October 23 with approximately 2.07M, followed by a decline to around 1.11M by the end of December. Weekly active users also showed a growth trend, starting from 5.17M in late September and reaching a high of about 7.17M in mid-December, before settling at 6.65M in the last week of the year.

SHEIN - Shopping Online saw a mixed performance. Downloads peaked at roughly 898K in the week of October 23 but dropped to 354K by the end of December. Active users demonstrated a similar trend, starting at 6.75M in late September, peaking at 6.98M in early November, and ending the year with approximately 6.29M.

Mercado Libre: Compras Online showed steady engagement. Downloads saw a high of about 573K in mid-November and ended the quarter at around 376K. Weekly active users displayed consistent growth, starting from 9.34M in late September and peaking at 10.76M in mid-November, closing the year at 10.29M.

Shopee MX: 7.7 Aniversario recorded its highest downloads in mid-October with approximately 215K, dropping to 141K by the final week of December. Active users increased from 2.22M in late September to a peak of 2.69M in mid-October, before ending the quarter at about 2.37M.

AliExpress Shopping App displayed a relatively stable performance. Downloads peaked at around 199K in early October and concluded the year at approximately 169K. Active users rose from 4.62M in late September to a high of 5.25M in early November, finishing the quarter at roughly 5.15M.

For more detailed insights and data, visit Sensor Tower.