AI Insights · Timothy · January 2024
Top 5 Shopping Apps Performance in Middle East Q4 2023
Discover the performance trends of the top 5 shopping apps in the Middle East during Q4 2023, including downloads, active users, and revenue insights.
In Q4 2023, the top five shopping apps in the Middle East showcased varied performance in terms of downloads, active users, and revenue. Here’s a closer look at the trends for each app based on data from Sensor Tower.
Temu: Shop Like a Billionaire saw a significant increase in weekly downloads, starting from approximately 383K at the end of September and peaking at around 830K in early December. Weekly active users mirrored this upward trend, growing from roughly 474K to over 2.7M by the end of December.
Trendyol: Fashion & Trends experienced fluctuating weekly downloads, beginning at around 306K in late September, peaking at 576K in mid-November, and then stabilizing to about 354K by the end of December. The app’s weekly active users grew steadily from 381K to approximately 764K throughout the quarter.
SHEIN - Shopping Online had a consistent performance in weekly downloads, starting at 324K and maintaining figures around 220K to 330K. Weekly active users remained robust, averaging around 6.1M to 6.6M over the quarter.
AliExpress - Shopping App showed varying weekly downloads, beginning at 225K and dropping to about 135K in early December, before recovering to 207K by mid-December. Weekly active users exhibited a steady growth from about 1.9M to over 2.1M.
noon Shopping, Food, Grocery had stable weekly downloads, ranging from 105K to 197K, with a notable peak in mid-November. Weekly active users witnessed a rise from around 2.5M in late September to a peak of nearly 3M in mid-November, before slightly declining to 2.2M by the end of December. The app also recorded modest weekly revenue, generally between $6 and $14.
For more detailed insights, visit Sensor Tower.