Top 5 Shopping Apps Performance in the Middle East Q4 2023

In Q4 2023, the top 5 shopping apps in the Middle East demonstrated varying performance trends in terms of downloads and active users. Here’s an overview based on data from Sensor Tower.

Temu: Shop Like a Billionaire saw a significant upward trend in weekly downloads and active users. Downloads started at 383K in late September and peaked at around 830K in early December. Active users also rose steadily from 474K to over 2.7M by the end of December.

Trendyol: Fashion & Trends had fluctuating download numbers throughout the quarter, with a notable peak of 576K in the week of November 20. Active users showed a general upward trend, starting at 381K and reaching around 764K by the end of December.

SHEIN - Shopping Online experienced a slight decline in downloads over the quarter, from 324K in late September to approximately 224K in the last week of December. Active users, however, remained relatively stable, fluctuating around the 6M mark, with a slight increase towards the end of the quarter.

AliExpress - Shopping App had varied download numbers, starting at 225K in late September and experiencing a dip to around 135K in early December before rising again to 207K by mid-December. Active users followed a similar pattern, peaking at around 2.3M in mid-November and ending the quarter at approximately 2.1M.

noon Shopping, Food, Grocery showed consistent download figures, with a notable peak of 197K in the week of November 20. Active users increased from 2.5M in late September to a peak of nearly 2.9M in mid-November, before slightly declining to around 2.2M at the end of December. Revenue figures for noon Shopping, Food, Grocery were relatively low, peaking at $14 in several weeks.

These performance metrics highlight the dynamic nature of the shopping app market in the Middle East. For more detailed insights, visit Sensor Tower.