AI Insights · Timothy · January 2024
Top 5 Shopping Apps Performance in Hungary Q4 2023
Discover the performance trends of the top 5 shopping apps in Hungary during Q4 2023, including download numbers and active user metrics.
In the fourth quarter of 2023, the top 5 shopping applications in Hungary displayed varying performance trends across downloads and weekly active users. Here's a closer look at each app's performance based on Sensor Tower data.
Temu: Shop Like a Billionaire experienced a notable growth in downloads, peaking at approximately 91K in the week of October 9. However, downloads showed a gradual decline towards the end of the quarter, settling around 52K in the last week of December. Weekly active users demonstrated a consistent upward trend, starting from 125K at the end of September and reaching 444K by the end of December.
SHEIN - Shopping Online saw a peak in downloads at around 46K in the week of October 9 but experienced a significant drop towards the end of the quarter, with numbers falling to approximately 19K in the final week of December. Despite this, weekly active users remained relatively stable, fluctuating around the 350K mark, with a slight dip in mid-December to 301K before recovering to approximately 309K.
Vinted: Sell vintage clothes had a more fluctuating download pattern, peaking at 32K in mid-October and then steadily declining to about 9K by the end of December. Weekly active users showed a slight decline over the quarter, starting at 172K in late September and ending at approximately 154K in the last week of December.
ABOUT YOU Outlet maintained a consistent download rate throughout the quarter, with numbers ranging from 25K in early October to around 12K in the final week of December. The app's weekly active users showed a steady increase, beginning at 132K at the end of September and rising to 212K by the end of December.
Lidl Plus experienced relatively stable download numbers, peaking at around 15K in late November and declining to 9.6K in the last week of December. Weekly active users showed an overall stable trend, starting from 219K at the end of September, peaking at 252K in early December, and then slightly decreasing to approximately 202K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.