AI Insights · Timothy · January 2024
Top 5 Shopping Apps in Ghana Q4 2023
Discover the performance trends of the top 5 shopping apps in Ghana for Q4 2023, featuring weekly downloads and active user statistics from Sensor Tower.
The fourth quarter of 2023 witnessed significant trends among the top shopping apps in Ghana. Here’s a detailed look at the performance of the top 5 shopping applications on a unified platform, with insights provided by Sensor Tower.
Alibaba.com - B2B marketplace saw a fluctuating pattern in weekly downloads. Starting at around 25.5K in late September, downloads experienced a dip, hitting a low of 6.7K by the end of October. However, there was a recovery towards the end of the quarter, peaking at 14K in the final week of December. Active users showed a similar trend, starting at 486.5K, dipping to 361.4K in early November, and then rising back to approximately 477.3K by the end of December.
JUMIA Online Shopping displayed steady growth in weekly downloads, beginning at 10.9K in late September and reaching 13.4K by the end of December. Active users saw a slight decline from 279.3K to 244.8K over the same period, with a notable dip in early November.
Пятёрочка: доставка продуктов experienced significant variability in weekly downloads. Starting at 1.1K in late September, downloads surged to 24K by mid-November, before tapering off to 3.5K by the end of December. Active users mirrored this trend, beginning at 22.8K, peaking at 79.5K in late November, and then stabilizing around 71.2K in December.
Ishtari had a moderate performance with weekly downloads starting at 4.2K in late September, peaking at 6.1K in early October, and gradually declining to 3.2K by the end of December. Active users followed a similar declining trend, starting at 6.2K and ending the quarter at approximately 5.8K.
SHEIN-Shopping Online showed a consistent performance in weekly downloads, starting at 3.9K and maintaining an average of around 3.5K to 5K throughout the quarter. Active users saw a steady increase from 31.8K in late September to about 36.2K by the end of December.
These insights reflect the dynamic landscape of shopping apps in Ghana during Q4 2023. For more detailed analytics and trends, visit Sensor Tower.
