Top 5 Parenting Apps in the UK Q4 2023

The top 5 parenting apps in the United Kingdom for Q4 2023 demonstrated diverse trends in downloads, revenue, and active users, as per data from Sensor Tower.

Find my kids: live GPS tracker saw a notable decrease in weekly downloads, starting from 17.2K in late September and ending the quarter with 7.9K. Despite fluctuations, weekly revenue remained relatively stable, peaking at $50K in late September and concluding the quarter at around $44K. Active users showed a slight decline from 124K to 110K.

Huckleberry: Baby & Child experienced consistent weekly downloads, with a peak of 5.9K in the final week of December. Revenue demonstrated a steady increase, starting at $8.8K and reaching $10.8K by the end of the quarter. Active users also trended upwards, growing from 62K to 71.5K.

Be Closer: Family location had a mixed quarter with weekly downloads peaking at 4.6K in late November but dropping to 2.8K by the end of December. Revenue fluctuated, reaching a high of $7.6K in mid-December. Active users saw a slight increase from 3.7K to 4.7K over the quarter.

BackThen baby milestones album exhibited relatively low weekly downloads, maintaining an average around 300. Revenue showed significant variation, with a peak of $22.6K in late November. Active user data was not available for this app.

Qustodio Parental Control App maintained stable weekly downloads around 800 to 900, with a notable increase to 1.4K in the last week of December. Revenue showed a significant rise, particularly in the last week of the quarter, peaking at $10.4K. Active users consistently hovered around 7.2K to 7.9K, ending the quarter at 8.9K.

For more detailed insights and data, visit Sensor Tower.