Top 5 Navigation Apps in Ghana Q4 2023 Performance

In Q4 2023, the top 5 navigation apps in Ghana showed varied performance across weekly downloads, active users, and revenue trends. Below is a detailed analysis of their metrics.

Google Maps maintained a steady weekly download rate, starting at around 7.2K in late September and peaking at 7.8K in mid-December. The app's weekly active users fluctuated slightly but remained strong, with numbers hovering around 160K to 176K throughout the quarter.

GhanaPostGPS experienced a downward trend in weekly downloads, beginning at 1.6K and decreasing to 849 by the end of December. Active users for the app remained relatively stable, averaging around 16K throughout the quarter.

The Bolt Driver App saw a significant decline in weekly downloads, starting at approximately 5.7K and dropping to 1.4K by the end of the year. Active users also saw a decrease from around 63K to 55K during the same period.

GPS Live Navigation had modest weekly download numbers, ranging from 377 in late September to 304 in late December. The app's active user base remained consistent, with numbers around 3.5K throughout the quarter. Revenue saw minor fluctuations, with peaks reaching up to $15 in a single week.

GPS Tracker Family, despite being a newer entrant, showed varying weekly download figures, starting at 486 and ending at 277. Data on active users was not available.

These insights are based on data from Sensor Tower, which offers more detailed analytics for those interested in further exploration.