Top 5 Lifestyle Apps in Mexico - Q4 2023 Performance

During the fourth quarter of 2023, the top 5 lifestyle apps in Mexico showed notable trends in downloads and weekly active users, according to data from Sensor Tower. Here’s a closer look at the performance of these apps.

Pinterest saw an impressive increase in downloads, starting at around 208K in late September and peaking at approximately 274K in the last week of December. Weekly active users remained relatively stable, hovering around 12.2M to 12.8M throughout the quarter, with a slight dip in mid-November but recovering by the end of December.

Amazon Alexa experienced a substantial growth in downloads, beginning the quarter with roughly 80K and surging to about 290K by the end of December. Weekly active users also increased, starting at 814K in late September and reaching nearly 952K by the close of the quarter.

Joy App by PepsiCo had fluctuating download numbers, with a notable spike to around 75K in late September followed by a dip and a recovery to about 76K in the last week of December. Weekly active users exhibited a similar pattern, beginning at 168K and ending the quarter at around 175K.

Google Home showed consistent growth in downloads over the quarter, starting at 38K and peaking at approximately 77K in the final week of December. Weekly active users increased from 348K in late September to about 379K by the end of December.

Edenred Wallet had a steady rise in downloads, beginning at 63K and reaching around 55K by the end of December. Weekly active users fluctuated but generally trended upward, starting at 893K and closing the quarter at about 864K.

For more detailed insights and data, visit Sensor Tower.