Top 5 Lifestyle Apps Performance in Sweden Q4 2023

ARTICLE BODY

In the fourth quarter of 2023, the top 5 lifestyle apps in Sweden demonstrated varied performance in terms of downloads, revenue, and weekly active users. Below is a detailed analysis of each app's performance based on data from Sensor Tower.

Tinder Dating App: Chat & Date saw its weekly revenue peak at approximately $629K in mid-October before fluctuating and ending the quarter at around $437K. Downloads remained relatively steady, with a notable spike to about 4.8K in the last week of December. Weekly active users showed a decline from around 261K at the beginning of the quarter to approximately 231K by the end.

Badoo: Dating. Chat. Friends experienced a revenue increase, peaking at about $49.6K in late November. Downloads fluctuated, with a high of roughly 2.3K in mid-December. Weekly active users showed a slight increase, starting at around 87K and ending the quarter at approximately 84K.

Hinge Dating App: Match & Meet displayed consistent growth in revenue, reaching a peak of about $36.6K in the last week of December. Downloads saw a steady rise, culminating in approximately 6.2K in the same period. Weekly active users increased from around 53K at the start to nearly 67K by the end of the quarter.

Match: Local Dating App had a relatively stable revenue, peaking at approximately $15.8K in late October and ending the quarter at around $14.7K. Downloads fluctuated, with the highest being around 1K in the last week of December. Weekly active users showed a slight increase, starting at about 5.7K and ending at around 5.8K.

Bumble Dating App: Meet & Date experienced consistent revenue, peaking at about $14.1K in the last week of December. Downloads saw a slight increase towards the end of the quarter, reaching approximately 1.4K. Weekly active users remained relatively steady, starting at around 42K and ending at about 39K.

For more detailed insights and data, visit Sensor Tower.