Top 5 Finance Apps in South America Q4 2023

In Q4 2023, the top 5 finance apps in South America demonstrated notable trends in weekly downloads and active users. Data from Sensor Tower presents a comprehensive look at the performance of these apps across both iOS and Android platforms.

Nubank: Conta, Cartão e mais saw impressive weekly download figures, peaking at 1.29M in the first week of October before gradually declining to 695K by the end of December. Active users fluctuated throughout the quarter, starting at 48M in late September, reaching a high of 52M in early October, and ending the year at 46.6M.

Nequi Colombia experienced a significant increase in weekly downloads, reaching 1.3M in early November. However, by the end of December, downloads had reduced to 319K. Active users for Nequi Colombia remained relatively stable, starting at 3.8M in late September, slightly increasing to 3.9M mid-quarter, and closing the year at 3.7M.

Mercado Pago: cuenta digital maintained steady growth in downloads, peaking at 565K in early November and slightly decreasing to 508K by the end of December. Active users showed a consistent upward trend, starting at 26.1M in late September and reaching 28M by mid-December.

PicPay: Conta, Cartão e Pix saw weekly downloads fluctuate throughout Q4, with a peak of 491K in mid-October and a decline to 386K by the end of December. Active users started at 13.2M in late September, reaching a high of 13.2M in early October, and then decreasing to 12M by the end of the year.

SerasaConsumidor experienced a peak in weekly downloads at 555K in early December, before decreasing to 277K by the end of the month. Active users showed a steady increase from 4.8M in late September to 5M in early December, before ending the year at 4.3M. Weekly revenue for SerasaConsumidor fluctuated slightly, peaking at approximately $98K in early December.

For more detailed insights and data on the performance of these and other finance apps, visit Sensor Tower.