Top 5 Finance Apps in Ecuador Q4 2023

In Q4 2023, the top 5 finance apps in Ecuador displayed significant activity across various metrics, according to Sensor Tower. Here’s a detailed look at their performance:

Deuna: ¡Paga y cobra fácil! showed impressive download numbers with a peak of 202.7K in mid-October. The app maintained strong weekly downloads, ending the quarter with approximately 69.8K. Active users also surged, reaching a high of 382.8K in early December, although there was a slight drop to around 289.3K by the end of December.

PICHINCHA BANCA MÓVIL experienced steady weekly downloads, peaking at 129.1K in mid-October and ending the quarter with about 41.8K downloads. Active users remained robust throughout the quarter, consistently exceeding 1.2M, with a peak of approximately 1.34M in early December.

Deuna: Versión Anterior saw a gradual decline in downloads, starting with 47.1K in late September and ending the quarter with about 12.6K. Active user numbers also decreased from 76.7K in late September to around 41.6K by the end of December.

Banco Guayaquil maintained a consistent download rate, with weekly downloads fluctuating between 17.8K and 23.7K. Active users remained stable, hovering around 320K to 335K throughout the quarter.

PrestaPlata-Préstamo showed varied download trends, peaking at 40.8K in mid-October before dropping significantly to around 5K by the end of December. Active users saw a similar pattern, peaking at 87.9K in late October and declining to approximately 61K by the end of the quarter.

These insights, provided by Sensor Tower, highlight the dynamic nature of the finance app market in Ecuador. For more detailed analysis and data, visit Sensor Tower.