Q4 2023 Dating App Performance in Australia: A Sensor Tower Snapshot

The fourth quarter of 2023 has seen various shifts in the performance of the top dating applications in Australia. This snapshot, derived from Sensor Tower data, provides a glimpse into the trends of these apps on a unified platform, encompassing both iOS and Android users.

Hinge Dating App: Match & Date showed consistent revenue throughout Q4, with numbers hovering around $190K-$210K. Downloads for the app fluctuated mildly, staying within the range of 11K-13K, while weekly active users saw some volatility, peaking at 320K and dipping to around 297K at different weeks.

Tinder: Chat, Dating & Friends remained a strong performer in the revenue department, with figures ranging from roughly $592K to $775K. The app's downloads saw a slight uptrend, beginning at around 12K and ending the quarter with over 12K. Weekly active users showed resilience, maintaining a base of over 1M throughout the quarter, with a year-end spike to 1.1M.

Bumble: Dating & Friends App also demonstrated a steady revenue stream, with weekly figures from $239K to $278K. Downloads varied between 9K and 12K, and weekly active users ranged from 368K in the early quarter to a stronger 404K by the end of December.

OmeTV – Video Chat Alternative, with a more modest revenue pattern, showed a gradual increase from $6K to a peak of around $12K, before a sharp drop to $2K in the last week of December. Downloads started at approximately 5K, dipped in the middle of the quarter, and ended at around 1.8K. Active users presented a slow but steady rise, starting at 16K and moving up to 21K before falling to 15K in the final week.

Wizz App - chat now saw its revenue trend upwards from $12K to $20K throughout the quarter. Download numbers for Wizz App began at over 5K, decreased mid-quarter, and recovered to over 5K by the end of December. Weekly active users exhibited some fluctuation, starting at 38K, dipping to 35K, then closing the quarter with a slight increase to 36K.

For more in-depth insights and detailed data analytics, Sensor Tower provides a comprehensive analysis of app performance across various metrics and regions.