AI Insights · Timothy · January 2024
Top 5 Apparel Apps in Luxembourg Q4 2023: Unified Platform Performance
A detailed look at the performance of the top 5 apparel apps in Luxembourg during Q4 2023, including downloads and weekly active users trends.
The fourth quarter of 2023 saw interesting trends in the performance of the top 5 apparel applications in Luxembourg on a unified platform, according to data from Sensor Tower.
ABOUT YOU Online Fashion Shop experienced a decline in downloads over the quarter, starting at 2.2K in late September and dropping to 685 by the end of December. Weekly active users showed a fluctuating pattern, peaking at 5.2K in mid-November and ending the quarter at about 4K.
SHEIN - Shopping Online maintained relatively stable download numbers, starting at 764 in late September and ending the quarter at 766. Weekly active users hovered around the 13K mark for most of the quarter, with a slight increase to 13.5K by the end of December.
Vinted: Sell vintage clothes saw a decrease in downloads throughout the quarter, from 635 in late September to 453 by the end of December. Weekly active users also showed a declining trend, starting at approximately 10K and ending the quarter at around 8K.
BestSecret experienced some growth in downloads, starting at 208 in late September and peaking at 412 in early December before ending the quarter at 307. Weekly active users showed a steady increase, starting at 2.1K and reaching 2.4K by the end of December.
Zalando – Online fashion had a steady download rate, starting at 312 in late September and ending the quarter at 273. However, weekly active users showed a declining trend, starting at 6.4K and dropping to 4.7K by the end of December.
These insights are based on data provided by Sensor Tower, where more detailed information can be found.
