Top 5 Apparel Apps Performance in Georgia Q4 2023

In the fourth quarter of 2023, the top 5 apparel apps in Georgia exhibited varied performance trends, based on data from Sensor Tower. Here’s a snapshot of their weekly downloads and active user metrics.

Trendyol: Fashion & Trends started the quarter with 5.9K downloads, which then saw a decline, reaching 2K by the end of December. The highest download week was at the beginning of the quarter, indicating a downward trend throughout the period.

SHEIN - Shopping Online maintained relatively steady downloads, starting with 1.5K in late September and ending with 1.1K in the last week of December. The peak occurred in early November with 1.9K downloads, showing a consistent performance with slight fluctuations.

ZARA experienced a notable spike in downloads, especially in mid-November where it surged to 3.5K. This was a significant increase from the 957 downloads at the start of the quarter, although it tapered off to 827 by the end of December.

MANGO - Online fashion also showed an interesting trend. Downloads peaked at 933 in mid-November, up from 432 at the beginning of the quarter. However, by the end of December, the downloads had decreased to 288.

Lastly, BERSHKA saw its highest download numbers in mid-November with 1.2K, a significant jump from the 332 downloads at the quarter's start. By the end of December, the downloads decreased to 373.

These insights provide a comprehensive view of how these top apparel apps performed in Georgia during Q4 2023. For more detailed analytics and trends, visit Sensor Tower.