Top 5 Apparel Apps Performance in Ecuador Q4 2023

In the fourth quarter of 2023, the top 5 apparel applications in Ecuador demonstrated varied performance metrics in terms of downloads and weekly active users. Here is a detailed look at how each app fared over the quarter.

SHEIN - Shopping Online showed significant fluctuations in downloads, starting strong with around 52K downloads in late September and peaking at 75K in early November. However, downloads saw a decline towards the end of the quarter, reaching approximately 29K in the last week of December. The app maintained a robust weekly active user base, which peaked at 765K in mid-November before stabilizing around 717K by the end of December.

adidas: Shop Shoes & Clothing experienced a consistent download rate throughout the quarter, with a notable spike to 10K in late November. Weekly active users also saw a gradual increase, reaching a peak of nearly 23K in the last week of December.

ZARA experienced a steady rise in downloads, peaking at 4.9K in late November. Active users followed a similar trend, with numbers rising from 12.7K in late September to approximately 14.9K by the end of December.

BERSHKA showed a consistent download pattern, with a peak of 3.1K in late November. The app's weekly active users increased steadily, reaching around 11.6K in the same period before ending the quarter at about 9.9K.

Fashion Nova saw a modest increase in downloads, peaking at 2.9K in late November. Active users for the app also rose, reaching a high of approximately 7K in late November before ending the quarter with around 5.9K weekly active users.

These insights into the top 5 apparel applications in Ecuador for Q4 2023 show varied performance across downloads and active users. For more detailed insights and data, visit Sensor Tower.