Top 5 Apparel Apps in Costa Rica Q4 2023: A Unified Platform Analysis

Throughout the fourth quarter of 2023, the top 5 apparel apps in Costa Rica exhibited varied performance metrics in terms of downloads and weekly active users. Here, we analyze their trends based on data from Sensor Tower.

SHEIN - Shopping Online saw significant fluctuations in downloads, starting at 38K in late September and peaking at nearly 40K in late November, before dropping to around 19K in early December. Despite the decline in downloads towards the end of the quarter, weekly active users remained relatively stable, starting at 372K and ending at 374K, with a peak of 398K in late November.

ZARA experienced a steady increase in downloads, reaching a high of 936 in the week of November 20. Weekly active users also showed a consistent trend, starting at 4.4K and peaking at 4.9K in late November, before slightly declining to 4.5K by the end of December.

BERSHKA maintained a stable download rate throughout the quarter, with minor fluctuations. Downloads peaked at 662 in late November. Weekly active users showed a gradual increase, starting at 3.4K and ending at 3.5K, with a peak of 3.6K in mid-December.

Fashion Nova had a variable download trend, starting at 680 and peaking at 746 in early October, before declining to 359 in mid-December. Weekly active users followed a similar pattern, starting at 2.4K and ending at 2.2K, with a peak of 2.4K in late October.

Acloset - AI Fashion Assistant showed a notable increase in downloads, particularly in early October and late December, peaking at 887 and 585 respectively. Weekly active users mirrored this trend, starting at 818 and reaching a high of 1.2K in early December.

These insights highlight the varying performance of top apparel apps in Costa Rica during Q4 2023. For more detailed analytics and insights, visit Sensor Tower.