AI Insights · Timothy · January 2024
Q4 2023 Roundup: Top iOS Utilities Apps in France
A look at the Q4 2023 performance of the leading Utilities apps for iOS in France, showcasing download and user engagement trends without revenue metrics, as reported by Sensor Tower.
As the final quarter of 2023 wrapped up, the Utilities category on iOS in France saw significant user engagement across its top applications. Sensor Tower provides a comprehensive analysis of the trends in downloads and weekly active users for these leading apps.
Google, the ubiquitous app by Google LLC, experienced a fluctuating download trend starting at approximately 103K in the last week of September and dipping to roughly 71K by the end of December. Despite this, weekly active users remained robust, slightly decreasing from 1.69M to 1.69M over the same period.
Next, L’Identité Numérique La Poste, by the French postal service La Poste, showed an initial increase in downloads peaking at around 53K in mid-November, followed by a decline to about 28K by Christmas week. Active users peaked at 183K in late November, but saw a downturn to 150K by the quarter's close.
Google Chrome, another offering from Google LLC, maintained a steady download rate throughout the quarter, beginning at 38K and experiencing a notable increase to around 53K in the festive last week of December. The weekly active users for Chrome showed a slight decline from 1.81M to 1.80M during Q4.
The popular French classifieds app Leboncoin by LBC France, had a varied quarter, with downloads starting at nearly 40K, dipping to 29K, and then rebounding to approximately 37K by year's end. Its active user base experienced a more pronounced decline from 1.37M to 1.30M over the quarter.
Lastly, EDF & MOI, the app by the French electric utility company EDF, showed a growth in downloads from 17K to 26K by late November, before declining to 18K in the final week of December. The app's weekly active users saw an upward trajectory, peaking at around 441K before settling at a slightly lower 345K by quarter's end.
For more insights into the app market, Sensor Tower's full suite of analytics tools is available to explore trends and performance metrics.