Top 5 Shopping Apps on iOS in South Africa: Q4 2023

During the fourth quarter of 2023, the top 5 shopping apps on iOS in South Africa showed varied performance trends. Below is a detailed look at the weekly downloads and active users for each app.

SHEIN - Shopping Online saw a consistent number of weekly downloads, peaking at around 26K in late October. Active users fluctuated slightly, starting at approximately 178K in late September and ending the quarter with around 176K.

bash™ experienced a notable increase in weekly downloads, reaching a high of 20.7K in mid-November. Active users also saw an upward trend, rising from about 79K in late September to approximately 95K in mid-November before stabilizing around 89K by the end of December.

Takealot - Mobile Shopping App had steady weekly download numbers, with a peak of about 12K in mid-November. Active users showed a significant rise during the same period, increasing from around 101K in late September to approximately 127K by mid-November, before stabilizing around 107K by the end of the quarter.

Checkers Sixty60 maintained a steady number of weekly downloads, peaking at about 7.4K in mid-November. The number of active users remained fairly stable, hovering around 60K throughout the quarter, with a slight increase to approximately 63K in mid-November.

Pick n Pay asap! showed a peak in weekly downloads at around 7.7K in late October. Active users increased from about 11.8K in late September to around 16.4K by late October, and then stabilized around 13K towards the end of December.

For more detailed insights and analysis on these trends, visit Sensor Tower.