AI Insights · Timothy · January 2024
Top 5 iOS Shopping Apps in Turkey Q4 2023
Trendyol, Boyner, sahibinden, LC Waikiki, and Hepsiburada showcased varied performance in downloads and active users in Turkey during Q4 2023.
In the fourth quarter of 2023, the top 5 shopping apps on the iOS platform in Turkey exhibited diverse trends in weekly downloads and active users. Below is an overview of their performance based on data from Sensor Tower.
Trendyol: Fashion & Trends saw a dynamic quarter with weekly downloads peaking at approximately 106K in early November. Despite fluctuations, the app maintained a strong presence, ending the quarter with around 58K downloads. Its active user base remained substantial, starting at 5.5M and peaking at 6M in late November, before settling at 5.3M by the end of December.
Boyner – Online Alışveriş demonstrated a notable spike in weekly downloads in early October, reaching over 86K. However, this number gradually declined to about 30K by the end of December. Active users followed a similar pattern, peaking at 300K in late November and ending the quarter with around 232K.
sahibinden #AlSatKiralaKesfet maintained a relatively stable download rate, averaging around 37K to 47K per week throughout the quarter. The active user count remained steady as well, fluctuating slightly around the 1M mark, with a slight dip to approximately 993K by the end of December.
LC Waikiki experienced significant growth in weekly downloads, peaking at 67K in early November. Despite some fluctuations, the app concluded the quarter with about 23K downloads. Active users showed consistency, starting at 198K and ending the quarter at around 188K.
Hepsiburada: Online Shopping observed a substantial increase in downloads in late October, reaching up to 83K. However, this number dropped to approximately 24K by the end of December. The active user base saw a peak of 3.2M in early November, before declining to around 2.4M by the quarter's end.
For more detailed insights and data, visit Sensor Tower.