AI Insights · Timothy · December 2023
Top 5 Shopping Apps on iOS in Oceania Q4 2023
Explore the performance of the top 5 shopping apps on iOS in Oceania during Q4 2023. Discover trends in weekly downloads, active users, and more.
In the fourth quarter of 2023, the top 5 shopping apps on iOS in Oceania showcased diverse trends in weekly downloads and active user metrics. Here is a detailed look at their performance based on data from Sensor Tower.
Temu: Shop Like a Billionaire saw significant fluctuation in weekly downloads. Starting the quarter with 82.7K downloads, the app experienced a dip to 42.3K in mid-October, only to rebound and peak at 121.1K by late November. The app maintained a strong presence with weekly active users increasing from 866.9K to 1.14M by the end of December.
Everyday Rewards showed a consistent growth pattern in downloads, beginning at 24.5K and peaking at 42.6K in mid-November. Active users also exhibited a positive trend, growing from 468.3K at the start of the quarter to a high of 534.2K in mid-December before slightly dropping to 475.3K by the end of the year.
Shop: All your favorite brands experienced a steady increase in weekly downloads, culminating in a peak of 47.3K in late November. The number of active users also rose significantly, from 171.6K at the start of the quarter to 257.5K in late November, before settling at 195K by the end of December.
SHEIN - Shopping Online maintained a stable download rate, with a notable peak of 29.8K in late October. Active users showed a slight decline over the quarter, starting at 529.9K and ending at 467.1K by the end of December.
flybuys displayed steady download numbers, peaking at 26.6K in late October. Active users steadily increased from 306.8K at the beginning of the quarter to 337.6K by mid-December, showing consistent engagement throughout the period.
For more detailed insights into these trends, visit Sensor Tower.