Top 5 Shopping Apps on iOS in New Zealand Q4 2023

During the fourth quarter of 2023, the top 5 shopping apps on iOS in New Zealand demonstrated varied performance in terms of weekly downloads and active users. Here is a detailed look at their trends based on Sensor Tower's data.

Temu: Shop Like a Billionaire saw a significant increase in weekly downloads, starting at about 7.3K in late September and peaking at 16.4K by the end of December. Active users also showed a steady growth from approximately 99.4K to 146.8K over the same period.

The Warehouse - Shop and Save experienced a notable rise in weekly downloads, especially in the week of October 30, reaching 4.6K. However, downloads tapered off to around 2.5K by the end of December. Active users peaked at 34.3K in early November before declining to approximately 26.5K in the final week of December.

SHEIN - Shopping Online maintained a steady download rate, with a peak of approximately 4K in the last week of December. Active users fluctuated slightly but generally hovered around 54K, ending the quarter at about 54.5K.

Afterpay: Shop Smarter showed consistent weekly downloads, with a peak of 3.8K in the week of November 20. Active users saw a slight increase from about 51.7K to 52.4K over the quarter.

Trade Me: Property, Jobs, Shop had a steady download rate, peaking at around 3K in the last week of December. Active users remained relatively stable, starting at approximately 49K and ending the quarter at about 46.9K.

For more detailed insights into the performance of these shopping apps, visit Sensor Tower.