AI Insights · Timothy · January 2024
Top 5 Shopping Apps on iOS in Greece for Q4 2023
A look at the performance of the top 5 shopping apps on iOS in Greece during Q4 2023, including trends in downloads and active users.
In the fourth quarter of 2023, the top 5 shopping apps on iOS in Greece showcased diverse performance metrics. Here's a detailed look at their trends in weekly downloads and active users.
Temu: Shop Like a Billionaire experienced a notable increase in weekly downloads, starting at around 17.7K in late September and peaking at approximately 22.8K in mid-November. However, downloads saw a decline towards the end of December, dropping to around 11.4K. Active users followed a similar upward trajectory, growing from 32.9K to a peak of 56.1K in early December, before slightly decreasing to about 47K by the end of the quarter.
SHEIN - Shopping Online had varied weekly downloads, beginning at 5.3K in late September and reaching a high of 6.7K at the end of October. Downloads then decreased to about 2.6K by the end of December. Active users fluctuated but remained relatively high, starting at 180.7K and finishing the quarter at around 158.3K.
Nike: Shoes, Apparel, Stories saw a significant spike in downloads, particularly in the week of November 20, with downloads jumping to approximately 11K. This was a marked increase from the 2.4K downloads seen at the start of the quarter. Active users also saw growth, peaking at around 55.1K in late November before stabilizing at approximately 39.6K by the end of December.
Skroutz maintained a steady performance in weekly downloads, starting at 2.6K and experiencing a gradual increase to 4.1K by early December. Active users showed a consistent upward trend, beginning at 23K and rising to about 28.1K by mid-December.
Lidl Plus exhibited a consistent increase in weekly downloads, starting at 1.6K and peaking at around 4.3K in mid-December. Active users remained relatively stable throughout the quarter, starting at 27.2K and reaching a peak of approximately 30.9K in early December before decreasing slightly to 24.8K by the end of the year.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.
