Top 5 Lifestyle Apps on iOS in Saudi Arabia Q4 2023

In Q4 2023, the top 5 lifestyle applications on the iOS platform in Saudi Arabia showcased diverse trends in downloads and active user engagement. Here’s a closer look at their performance:

Pinterest maintained a steady download rate throughout the quarter. Weekly downloads fluctuated between 25K and 30K, peaking at 30K in the week of November 27. Active users exhibited minor variations, starting at 2.75M in late September and reaching 2.79M by mid-December, before settling at approximately 2.78M at the end of the quarter.

AlMosaly athan, prayer time saw a varied trend in both revenue and downloads. Weekly revenue ranged from around $1.3K to $3.8K, with a notable peak at $3.8K in the final week of December. Downloads varied between 15K and 20K, with a significant drop to approximately 16K in the last week of December. Active users started at 1.15M in late September and showed a slight decline, closing the quarter at around 1M.

Hi TV : K-Drama experienced significant fluctuations in downloads and active users. The app saw a peak in downloads at 37.9K in mid-October, followed by a decline to 7.3K by the end of October. Active users mirrored this trend, increasing from 31K in late September to 65.9K in late October, then gradually decreasing to around 30K by the end of December.

Ehsan | إحسان showed a consistent performance in terms of active users, maintaining a range between 180K and 200K throughout the quarter. Downloads saw a notable peak at 13.9K in the final week of December, with most weeks ranging between 7K and 13K.

Aura MENA displayed a gradual increase in both downloads and active users. Downloads peaked at 13.7K in mid-December, and active users rose steadily from approximately 95K in late September to 113K by the end of the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.