Top 5 Lifestyle Apps on iOS in Netherlands Q4 2023

In the fourth quarter of 2023, the top 5 lifestyle applications on iOS in the Netherlands showed varied performance trends in terms of downloads, revenue, and weekly active users. Data from Sensor Tower provides insightful metrics on the top applications: My DHL, drawnames | Secret Santa app, PostNL, Pinterest, and Google Home.

My DHL experienced a notable increase in downloads, peaking at around 34K in the week of November 27. The app maintained a steady number of weekly active users, starting from approximately 105K in late September and reaching around 115K by the end of December.

The drawnames | Secret Santa app saw a significant surge in downloads, especially towards the end of November, with a peak of approximately 46K. Weekly active users also rose, starting from 12K in late September and peaking at around 65K in the week of November 27.

PostNL showed a consistent increase in downloads, with a notable peak of about 20K in the week of November 27. Weekly active users followed a similar trend, starting at around 128K in late September and reaching approximately 148K by mid-December.

Pinterest maintained a stable download rate throughout the quarter, with weekly downloads fluctuating between 6K and 8K. The app's weekly active users remained robust, starting from approximately 2.75M in late September and slightly increasing to around 2.92M by the end of December.

Google Home saw a gradual increase in downloads, peaking at around 13K in the week of December 25. Weekly active users also grew steadily, from approximately 72K in late September to around 96K by the end of December.

For more detailed insights and data, visit Sensor Tower.