Top 5 Apparel Apps on iOS in Serbia Q4 2023

During the fourth quarter of 2023, the top five apparel apps on iOS in Serbia showcased varied performance trends in terms of weekly downloads and active user engagement. Here's a closer look at the data, provided by Sensor Tower:

ZARA experienced fluctuations in weekly downloads throughout the quarter. Starting with 591 downloads in late September, the app saw a peak of approximately 3.97K downloads in the week of November 20. The quarter concluded with a notable 943 downloads in the final week of December.

H&M - we love fashion maintained a relatively stable download rate. Weekly downloads ranged from 507 to 776 in the initial weeks, with a significant spike to around 1.33K in the week of November 20. The app ended the quarter with 533 downloads in the last week of December.

Stradivarius - Clothing Store showed a similar pattern. The app’s downloads hovered between 299 and 415 for most of the quarter, spiking to approximately 2.01K in the week of November 20. By the end of December, it registered 559 downloads.

SHEIN - Shopping Online had a more consistent download trend. Starting with 505 downloads in late September, the app saw a minor peak of 753 downloads in the first week of October. The quarter closed with a slight decline, ending at 330 downloads in the final week of December.

BERSHKA also exhibited stable download figures, with initial weeks ranging from 256 to 310 downloads. A notable peak occurred in the week of November 20, reaching approximately 1.66K downloads. The app finished the quarter with 619 downloads in the last week of December.

For more detailed insights and data, visit Sensor Tower.