Top 5 Apparel Apps on iOS in Portugal Q4 2023

In the fourth quarter of 2023, the top 5 apparel apps on iOS in Portugal showed varied performance trends in terms of downloads and weekly active users. Data from Sensor Tower provides a comprehensive view of their performance during this period.

Vinted: Sell vintage clothes saw a fluctuating download trend, starting at about 8.4K in late September, peaking at 10.7K in mid-October, and ending the quarter at around 6K in the last week of December. The app maintained a relatively steady number of weekly active users, ranging from approximately 86K to 101K throughout the quarter.

SHEIN - Shopping Online exhibited a notable peak in downloads in the week of October 23 with 9.6K, followed by a gradual decline, ending with 7.5K in the last week of December. Weekly active users peaked at around 245K at the end of October and saw a decline to about 194K by the end of December.

ZARA experienced a significant spike in downloads, reaching 11.6K in the last week of December. Weekly active users similarly peaked at approximately 31K during the week of November 20, before ending the quarter at around 23K.

ABOUT YOU Online Fashion Shop had a steady download trend, peaking at 5.7K in the week of November 20. The app's weekly active users saw a peak of around 40K in mid-November, gradually ending the quarter with about 34K.

Nike: Shoes, Apparel, Stories demonstrated a steady increase in downloads, reaching 3.7K in the last week of December. Weekly active users consistently grew from around 54K in late September to approximately 62K by the end of December.

These insights are derived from Sensor Tower’s data, offering a detailed look at the performance of these leading apparel apps in Portugal. For more in-depth analysis and insights, visit Sensor Tower.