Top 5 Apparel Apps on iOS in Spain Q4 2023

In Q4 2023, the top 5 apparel applications on the iOS platform in Spain showed varied performance in terms of downloads and weekly active users. Below, we break down the trends for each app, based on data from Sensor Tower.

SHEIN - Shopping Online had a notable presence with its downloads fluctuating throughout the quarter. Starting from 55.2K downloads in late September, the app saw a peak of 68.2K in mid-November before declining to around 33.9K at the end of December. Weekly active users began at 1.26M in late September, peaked at 1.40M in early November, and then gradually declined to 1.07M by the end of the quarter.

Vinted: Sell vintage clothes experienced a consistent trend in downloads, starting at 28.1K and peaking at 55.3K in late October, before tapering off to approximately 19.8K by the end of December. Weekly active users showed a similar trend, beginning at 669K, reaching a high of 779K in early November, and ending the quarter at around 659K.

Zalando – Online fashion saw a steady increase in downloads, beginning at 11.4K in late September and reaching a high of 20.6K in late November, before ending the quarter at 19.4K. The app's weekly active users also showed growth, starting at 130K, peaking at 225K in late November, and closing the quarter at around 201K.

ZARA maintained a consistent download rate, starting at 8.6K and peaking significantly at 50.9K in late November. By the end of December, downloads stabilized at 13.3K. Weekly active users followed a similar trend, starting at 89.5K, peaking at 155K in late November, and ending at approximately 104K.

Nike: Shoes, Apparel, Stories displayed a varied download trend, starting at 9.5K, peaking at 27K in late November, and concluding the quarter at 13.5K. Weekly active users began at 128K, peaked at 183K in late November, and ended the quarter at around 104K.

For more detailed insights and data on app performance, visit Sensor Tower.