AI Insights · Timothy · January 2024
Top 5 Shopping Apps on Android in South Africa - Q4 2023
Explore the performance of the top 5 shopping apps on Android in South Africa for Q4 2023, with insights on downloads and active users.
In the fourth quarter of 2023, the top shopping apps on the Android platform in South Africa showed varied performance trends in terms of weekly downloads and active users, according to data from Sensor Tower.
SHEIN-Shopping Online experienced a significant decline in weekly downloads over the quarter, starting at approximately 424K in late September and dropping to around 51K by the end of December. Despite this decline, the app maintained a relatively stable number of active users, peaking at around 860K in late October before ending the quarter with approximately 728K active users.
bash saw fluctuations in its weekly downloads, beginning the quarter with about 43K downloads and peaking at 65K in mid-November. By the end of December, downloads had decreased to approximately 20K. Active users for bash showed a general upward trend, rising from about 248K in late September to a peak of around 339K in late November, ending the year with roughly 301K active users.
Takealot – Online Shopping App also experienced fluctuations in weekly downloads, starting at roughly 33K and peaking at about 58K in early October. Downloads then stabilized around the mid-30K range, ending the quarter at approximately 25K. The app's active users increased steadily, beginning at around 444K and peaking at about 559K in late November, finishing the quarter with roughly 471K active users.
Checkers Sixty60 had moderate variations in weekly downloads, starting at around 18K and peaking at approximately 23K in late November. Downloads settled at around 16K by the end of December. Active users for Checkers Sixty60 remained relatively stable, fluctuating between 200K and 234K throughout the quarter, ending with around 214K active users.
Superbalist Shopping App showed a consistent performance in weekly downloads, beginning at roughly 12K and peaking at about 21K in late November. By the end of December, downloads were approximately 13K. Active users for Superbalist saw a gradual increase, starting at around 107K and peaking at about 122K in late November, closing the quarter with approximately 112K active users.
For more detailed insights and data, visit Sensor Tower.
