Top 5 Shopping Apps on Android in Russia Q4 2023

The fourth quarter of 2023 saw significant activity in the shopping app category on the Android platform in Russia. Below, we delve into the performance of the top five shopping apps, based on data from Sensor Tower.

Wildberries experienced notable weekly download numbers, peaking at approximately 537K in mid-November. However, there was a decline towards the end of December, with downloads dropping to around 297K. Weekly active users for Wildberries remained strong, starting at around 30.6M in late September and peaking at approximately 33.7M in mid-December before a slight drop to 32.8M by the end of the quarter.

OZON: товары, одежда, билеты saw a steady increase in downloads, reaching about 372K in early November. However, downloads declined towards the end of the year, finishing at approximately 215K. Active users showed a similar trend, starting at 20.1M in late September and peaking at around 22.4M in mid-December, before ending the quarter at 21.4M.

Авито: квартиры, авто, работа maintained a consistent download rate, peaking at around 329K in late October and ending the quarter with approximately 258K downloads. The app's active users started at 28.9M in late September, with a slight decline throughout the quarter, ending at 26.6M.

Мегамаркет: интернет магазин had a notable spike in downloads in early October, reaching approximately 561K, but saw a decline to around 187K by the end of December. Active users followed a similar pattern, starting at 1.2M in late September, peaking at around 1.5M in mid-December, and ending the quarter at 1.4M.

Магнит: акции и доставка displayed steady download numbers, peaking at approximately 145K in early October. The quarter ended with around 127K downloads. Active users for Магнит increased from 2.9M in late September to approximately 3.4M by the end of December.

For more detailed insights and data on app performance, visit Sensor Tower.