Top 5 Finance Apps on Android in Central America - Q4 2023

In the fourth quarter of 2023, the performance of finance apps on Android in Central America showcased diverse trends in weekly downloads and active users. Here’s a detailed look at the top five finance apps in the region, based on data from Sensor Tower.

Coppel: compras en línea from Grupo Coppel saw a notable increase in weekly downloads, peaking at 458K in mid-October before gradually declining to 161K by the end of December. The app’s active users followed a similar trend, starting at 2.4M and reaching up to 3.1M in mid-November, before settling at around 2.6M towards the end of the quarter.

Banco del Bienestar Móvil experienced fluctuations in weekly downloads, starting at 457K at the end of September, dipping to 176K in mid-October, and then rising to 551K in mid-December. Active users mirrored these fluctuations, beginning at 1.8M, increasing to 2.5M by mid-December, and closing the quarter at 2.1M.

BBVA México maintained a steady download rate, with weekly downloads ranging from 144K to 287K throughout the quarter. The app’s active users showed consistent engagement, beginning at 8.1M and peaking at 8.5M in mid-November, before decreasing slightly to 7.9M by the end of December.

AforeMóvil from AforeMóvil had a consistent download pattern, with weekly downloads hovering around 100K to 157K. Active users exhibited steady engagement, starting at 433K, peaking at 482K in mid-November, and ending the quarter around 435K.

Cashi from Wal-Mart de México saw a significant spike in downloads, particularly in early November, reaching up to 611K. Active users also surged in early November to 576K, before dropping to 170K by the end of December.

These insights highlight the varying trends and user engagement levels among the top finance apps in Central America during Q4 2023. For more detailed analysis and data, visit Sensor Tower.