Top 5 Apparel Apps on Android in Romania: Q4 2023

In the fourth quarter of 2023, the top 5 apparel applications on the Android platform in Romania showed varied performance trends in downloads and weekly active users. The data provided by Sensor Tower offers an insightful overview of these trends.

SHEIN-Shopping Online experienced a notable rise in downloads, peaking at around 62.7K during the week of November 20. The app saw a fluctuation in weekly active users, starting at approximately 327K in late September and ending the quarter at around 281K.

ABOUT YOU Outlet also showed a positive trend in downloads, with a peak of approximately 27.8K in the week of October 30. The weekly active users increased steadily from 47.7K to about 70.6K by the end of December.

Vinted - Buy and sell clothes had a consistent performance in downloads, reaching its peak at around 26.4K in mid-November. The weekly active users followed a similar upward trend, growing from 125.8K to about 132K over the quarter.

ABOUT YOU Online Fashion Shop saw a significant spike in downloads, especially in early October when it reached approximately 32.7K. The weekly active users fluctuated, peaking at around 124.7K in late October before settling down to about 81.6K by the end of December.

Zalando – online fashion store maintained a steady increase in downloads, peaking at around 17.1K during the week of November 27. The weekly active users showed a notable rise, starting at 233.3K and reaching around 318.2K by late November, before stabilizing at about 235.4K by the end of the quarter.

For more detailed insights and data on these apps, visit Sensor Tower.