AI Insights · Timothy · January 2024
Top 5 Apparel Apps on Android in Poland for Q4 2023
Discover the performance of the top 5 apparel apps on Android in Poland during Q4 2023, including download trends and active user metrics.
In the fourth quarter of 2023, the top 5 apparel apps on Android in Poland showcased varying trends in downloads and weekly active users. Here’s a detailed look at their performance, based on data from Sensor Tower.
SHEIN-Shopping Online saw fluctuating download numbers throughout the quarter. Starting strong with around 63K downloads in late September, the app experienced a dip to approximately 18K by mid-December, before a slight recovery to nearly 29K by the end of the quarter. The weekly active users for SHEIN showed a mix of ups and downs, peaking at about 818K in early November and ending the quarter at around 625K.
Vinted - Buy and sell clothes experienced a more stable trend in downloads, starting with about 41K in late September, peaking at approximately 56K in mid-October, and then declining to around 24K by the end of December. The weekly active users for Vinted remained relatively consistent, hovering around 201K to 213K throughout the quarter.
Zalando – online fashion store had a notable increase in downloads in early November, reaching around 32K, before settling down to approximately 15K by the end of December. The active users for Zalando followed a similar pattern, peaking at about 664K in late November and then decreasing to around 446K by the end of the quarter.
efootwear - online fashion showed a steady but modest download trend, starting with about 19K in late September, peaking at approximately 23K in early November, and ending the quarter at around 14K. The active user base for efootwear also saw a peak of about 110K in early November, before declining slightly to around 92K by the end of December.
Reserved had a varied download trend, with a high of around 32K in late November, and a dip to approximately 10K in late October. By the end of the quarter, downloads settled at around 15K. The active users for Reserved peaked at about 280K in late November and dropped to around 235K by the end of December.
These insights provide a snapshot of the dynamic landscape of apparel apps in Poland for Q4 2023. For more detailed insights and data, visit Sensor Tower.
