Top 5 Apparel Apps on Android in the Middle East - Q4 2023

Throughout Q4 2023, the top 5 apparel apps on the Android platform in the Middle East have shown varied performance in terms of downloads and active users. The data, sourced from Sensor Tower, provides a detailed look at these trends.

SHEIN-Shopping Online experienced a fluctuating download pattern, peaking at around 248K weekly downloads in late September and mid-November. However, downloads saw a decline towards the end of December, reaching approximately 165K. Weekly active users for the app remained robust, starting at 3.47M in late September and ending the quarter with 3.59M in late December.

Max Fashion - ماكس فاشون demonstrated a notable increase in downloads in early November, peaking at 47.5K weekly downloads. This was followed by a decrease towards the end of the quarter, with downloads dropping to around 14.7K in the final week of December. The app's active users peaked at 125.5K in mid-November, before gradually declining to 87.1K by the end of December.

adidas: Shop Shoes & Clothing showed a significant spike in weekly downloads in mid-November, reaching 38.3K. However, the trend declined sharply afterwards, with downloads dropping to approximately 9.1K by late December. Active user numbers for the app also saw a peak in late November at 116.6K, before declining to 76.1K by the end of the quarter.

Namshi - We Move Fashion had a steady increase in downloads, peaking at 18.6K in late November. The download numbers then tapered off, ending the quarter at around 9.2K. Active users for Namshi increased to 111.3K in late November, but saw a decrease towards the end of December, closing at 91.7K.

Nike - Shoes, Apparel Shopping witnessed its highest weekly downloads in early October with 13.7K. The numbers saw a decline, reaching approximately 7.7K by the end of December. Unfortunately, active user data for Nike was not available during this period.

For more detailed insights and further data, visit Sensor Tower's platform.