AI Insights · Timothy · January 2024
Top 5 Apparel Apps on Android in Greece Q4 2023
An overview of the performance of the top 5 apparel apps on the Android platform in Greece during the fourth quarter of 2023, based on data from Sensor Tower.
During the fourth quarter of 2023, the top 5 apparel apps on the Android platform in Greece showed varied performance in terms of downloads and weekly active users. Here is a detailed look at each app’s metrics:
SHEIN-Shopping Online saw a decline in downloads from approximately 24.9K in late September to around 3.5K by the end of December. Despite the drop in downloads, the app maintained strong weekly active users, peaking at nearly 497K in early November before dipping to about 388K at the end of December.
Nike: Shoes, Apparel & Stories experienced fluctuations in downloads, with a significant spike to approximately 14.2K in the week of November 20. Weekly active users also showed an upward trend, peaking at around 40.2K during the same week and stabilizing at about 26.9K by the end of December.
ABOUT YOU Online Fashion Shop reported stable download numbers, with a peak of around 5.6K in mid-October and a slight increase to approximately 4.8K in the last week of December. Weekly active users reached a high of about 95.0K in late November before declining to approximately 64.6K by the end of the quarter.
H&M - we love fashion exhibited consistent download numbers, peaking at around 4.8K in the week of November 20. The app's weekly active users increased to nearly 78.4K during the same period, ending the quarter with approximately 55.8K active users.
efootwear - online fashion showed a steady download trend, with a notable increase to around 7.8K in the last week of December. Weekly active users also saw growth, peaking at approximately 30.8K at the end of December.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's website.
