Top 5 Apparel Apps on Android in Spain: Q4 2023 Performance

In the fourth quarter of 2023, the top 5 apparel applications on the Android platform in Spain demonstrated varied performance trends. Below is a detailed breakdown of their performance in terms of downloads and weekly active users, based on data from Sensor Tower.

SHEIN-Shopping Online saw a significant increase in downloads, peaking at approximately 173K in the week of November 13. However, downloads declined towards the end of the quarter, ending at around 43K in the week of December 25. Weekly active users for SHEIN peaked at 2.3M in early November but dropped to 1.8M by the end of December.

Vinted - Buy and sell clothes experienced a peak in downloads at about 68K in the week of November 6, before decreasing to approximately 21K by the end of December. The app's weekly active users remained relatively stable, peaking at around 1.3M in early November and ending the quarter at around 1.1M.

Zalando – online fashion store reached its highest downloads at about 47K in the week of November 6, with a slight decline to approximately 23K by December 25. The app's weekly active users showed a steady increase throughout the quarter, peaking at about 494K in the week of November 20 and ending at around 439K.

Nike: Shoes, Apparel & Stories experienced fluctuating download numbers, with a peak of around 31K in the week of November 20, dropping to about 15K by the end of December. Weekly active users for Nike peaked at approximately 137K in late November but decreased to around 76K by the end of December.

H&M - we love fashion saw its highest downloads at about 22K in the week of October 30, with a modest decline to approximately 17K by the end of December. The app's weekly active users peaked at around 464K in the week of November 20 and ended the quarter at approximately 325K.

For more detailed insights and data, visit Sensor Tower.