AI Insights · Timothy · January 2024
Top 5 Apparel Apps on Android in Egypt: Q4 2023 Performance
Explore the performance trends of the top 5 apparel apps on Android in Egypt for Q4 2023, highlighting metrics like weekly downloads and active users. Data provided by Sensor Tower.
In Q4 2023, the top 5 apparel apps on the Android platform in Egypt showcased varied performance trends in terms of weekly downloads and active users. Here’s a closer look at each app's performance:
DeFacto - Clothing & Shopping saw a significant surge in weekly downloads early in the quarter, peaking at approximately 97.7K in mid-October. However, downloads experienced a steady decline toward the end of December, reaching around 6.5K. The app's weekly active users also reflected a similar trend, peaking at about 371.7K in late November before gradually decreasing to around 229.2K by the end of December.
SHEIN-Shopping Online maintained a relatively stable number of weekly downloads throughout Q4 2023. Downloads started at around 37K in late September, slightly fluctuating but remaining above 21.8K by the end of December. Active users for SHEIN began at approximately 359.7K and saw a gradual decline, settling at around 285K by the quarter's end.
adidas: Shop Shoes & Clothing experienced a notable spike in downloads, particularly in early November, peaking at around 38.4K. This peak was followed by a significant drop, with downloads hovering around 8.5K by the end of December. Weekly active users mirrored this trend, with a peak of approximately 61.2K in late November, eventually decreasing to around 38.2K by the end of the quarter.
LC Waikiki EG showed consistent weekly download numbers, starting at around 6.7K in late September and maintaining a similar level, ending the quarter with approximately 7.1K downloads. The app's weekly active users saw a steady increase, beginning at about 22.5K and rising to around 27.9K by the end of December.
2segypt displayed a remarkable increase in downloads towards the end of the quarter, with a peak of approximately 11.9K in the final week of December. Active users also surged significantly, starting at around 2.7K in late September and reaching about 12.7K by the end of December.
These insights, sourced from Sensor Tower, highlight the dynamic nature of user engagement and app performance in the apparel sector on the Android platform in Egypt. For more detailed insights and data, visit Sensor Tower.
