AI Insights · Timothy · January 2024
Top 5 Apparel Apps on Android in Bulgaria in Q4 2023
Explore the performance of the top 5 apparel apps on the Android platform in Bulgaria during Q4 2023, focusing on downloads and active user metrics.
In Q4 2023, the top 5 apparel apps on Android in Bulgaria showcased varying trends in downloads and weekly active users, according to data from Sensor Tower.
SHEIN-Shopping Online saw consistent downloads throughout the quarter, peaking at 14K in early December before dropping to 7.6K by the end of the month. Weekly active users peaked at approximately 139K in late November, showing a slight decline to 124K by the end of December.
ABOUT YOU Online Fashion Shop experienced a notable spike in downloads in early October with 15.2K, followed by another peak of 15.7K at the end of the month. Active users reached a high of 94.6K in late October but decreased to 61.3K by the end of December.
efootwear - online fashion had a moderate increase in downloads, peaking at 9.5K in the last week of December. Weekly active users also saw an uptick, reaching 22K in the same period.
MODIVO - Fashion store online showed steady download numbers, with a peak of 3.8K in the final week of December. Active users increased to 9.7K by the end of the quarter.
Lastly, BestSecret maintained stable download numbers, with a slight peak at 1.8K in mid-November. Active users grew to 6K by mid-November and remained relatively stable at 5.7K by the end of December.
For more detailed insights and data, visit Sensor Tower.
