AI Insights · Timothy · January 2024
Top 5 Apparel Apps on Android in Belgium Q4 2023
Discover the performance of the top 5 apparel apps on Android in Belgium during Q4 2023, including download trends and weekly active users.
The fourth quarter of 2023 saw interesting trends in the performance of the top 5 apparel apps on the Android platform in Belgium. Here’s a closer look at the download and weekly active user trends for these popular applications.
SHEIN-Shopping Online experienced fluctuations in downloads throughout the quarter. Starting at around 15K downloads in late September, the app saw a dip in early October to 11.8K but rebounded mid-October with approximately 12.9K downloads. Weekly active users showed a slight increase from 147K to 158K by the end of October, followed by a gradual decline to 119K in mid-December, before stabilizing at 123K in the final week of the year.
C&A Fashion Online Shop had a mixed quarter in terms of downloads. The app started with about 8.8K downloads in late September, peaked at 12.7K in mid-November, then dropped significantly to 4.6K by mid-December. Weekly active users followed a similar pattern, starting at 17.6K, peaking at 26.4K in mid-November, and ending the quarter at 17.5K.
Vinted - Buy and sell clothes showed a steady download trend, starting with 5.3K downloads in late September, peaking at 8.7K in late October, and ending with 3.9K in the final week of December. The app maintained a high number of weekly active users, beginning with 395K and reaching a peak of 449K in mid-October before gradually declining to 358K by the end of the quarter.
Zalando – online fashion store saw a consistent increase in downloads, starting at 4.1K in late September and peaking at 7.6K in mid-November before dropping to 4.2K in the final week of December. Weekly active users rose from 160K in late September to a peak of 225K in mid-November, then decreased to 157K by the end of December.
LightInTheBox Online Shopping experienced a varied download trend, starting with 2.9K in late September, peaking at 4.8K in late October, and ending at 1.3K in the final week of December. Weekly active users showed a slight increase from 15.7K in late September to 19.4K in late October, followed by a decline to 13.9K by the end of December.
These insights into the top 5 apparel apps on Android in Belgium for Q4 2023 demonstrate varying trends in downloads and user engagement. For more detailed insights, visit Sensor Tower.
