Top 5 Shopping Apps in South Africa: Q3 2023 Performance

In Q3 2023, the top 5 shopping apps in South Africa demonstrated varied performance in terms of downloads and active user engagement. Here is a detailed look at their metrics:

SHEIN-Shopping Online saw a notable increase in weekly downloads, starting at 257K in late June and peaking at 447K by the last week of September. Active users showed a steady trend, beginning at approximately 828K and ending the quarter at around 888K.

bash maintained a consistent download rate, with weekly downloads fluctuating between 31K and 68K throughout the quarter. Active users displayed a gradual increase from 164K in late June to nearly 248K by the end of September.

Takealot – Online Shopping App experienced a steady download rate, with figures ranging from 32K to 57K. Active users also showed growth, starting at 525K and reaching 545K by the end of the quarter.

Alibaba.com - B2B marketplace had a stable download pattern, with weekly downloads varying between 28K and 36K. Active users remained relatively constant, starting at 499K and ending the quarter at 543K.

Pick n Pay asap! demonstrated a varied download trend, peaking at 46K in late July and then stabilizing around the mid-20K range. Active users showed a rise from 55K in late June to approximately 63K by the end of September.

These insights are derived from Sensor Tower data, and more detailed analytics can be found on their platform.