AI Insights · Timothy · October 2023
Top 5 Shopping Apps in Latin America Q3 2023 Performance
Discover the performance trends of the top 5 shopping apps in Latin America during Q3 2023, including downloads, active users, and revenue insights.
In Q3 2023, the top 5 shopping apps in Latin America demonstrated varying performance trends across downloads, active users, and revenue metrics. Here’s a closer look at the data provided by Sensor Tower.
SHEIN - Shopping Online experienced a notable fluctuation in downloads. Starting at 2.16M in the last week of June, downloads saw a dip to 1.69M in early July, then steadily climbed to a peak of 2.26M by late August. Weekly active users hovered around 32M throughout the quarter, with minor variations, peaking at 33M in early July and ending at around 31.9M in late September.
Temu: Shop Like a Billionaire showed a consistent increase in both downloads and active users. Downloads rose from 1M in late June to a high of 2.17M by the end of August. Weekly active users mirrored this upward trend, starting at 2.1M and reaching an impressive 6.4M by the end of September.
Shopee Brasil - Frete Zero had a mixed quarter. Downloads began at 1.1M in late June, fluctuated throughout the quarter, and peaked at 1.58M in late August before dropping to 1.33M by the end of September. Active users showed a steady increase from 27.8M to 30.3M over the same period.
Mercado Libre: Compras Online maintained a relatively stable performance in downloads, with figures ranging from 942K to 1.08M. Active users remained consistent, starting at 40.8M in late June and ending at around 40.8M by late September.
Alibaba.com had a more variable quarter. Downloads started at 753K in late June, peaked at 800K in early July, and then saw a gradual decline, ending at 617K in late September. Active users exhibited a slight increase, from 7.2M in late June to a peak of 7.6M in early September, before settling at around 7.3M by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.