AI Insights · Timothy · October 2023
Top 5 Shopping Apps Performance in Ghana Q3 2023
In Q3 2023, the top shopping apps in Ghana showed varied performance in weekly downloads and active users, with some apps experiencing growth while others faced declines.
In Q3 2023, the top five shopping apps in Ghana demonstrated diverse trends in weekly downloads and active users. Here’s a closer look at their performance based on Sensor Tower data.
Jiji Ghana saw a stable pattern in weekly downloads, fluctuating between approximately 19K and 25K. The highest downloads were recorded in mid-August, reaching around 24.6K. Weekly active users for the app hovered around 180K to 195K, with a slight dip in early September but recovering towards the end of the quarter.
Alibaba.com experienced a steady increase in weekly downloads, starting at 19.9K at the end of June and peaking at 25.5K by late September. The app's weekly active users also showed consistent growth, starting from 460K and rising to approximately 486K by the end of the quarter.
Hubtel had a varied trend in downloads. Early in the quarter, the app saw downloads around 20K, but this number dropped significantly in August, reaching as low as 4K. By the end of the quarter, downloads were around 4K. Active users also fluctuated, starting at 131K and peaking at 141K in late July, then decreasing to approximately 106K by the end of September.
Jumia Online Shopping showed a gradual increase in downloads, starting at 6.2K in late June and reaching around 10.9K by the end of September. Weekly active users also saw an overall increase, starting from 291K and reaching a peak of 332K in mid-July, but slightly declining to approximately 279K by the end of the quarter.
KiKUU: Online Shopping Mall maintained relatively stable downloads, ranging from 3.7K to 4.8K throughout the quarter. The app's active users were consistent, hovering around 75K to 86K, with minor fluctuations throughout the period.
These insights into the performance of the top shopping apps in Ghana during Q3 2023 highlight various trends in user engagement and downloads. For more detailed analytics, visit Sensor Tower.