AI Insights · Timothy · October 2023
Top 5 Shopping Apps on Unified Platform in Europe Q3 2023
In Q3 2023, the top 5 shopping apps in Europe showed significant trends in downloads and active users, with some apps experiencing notable increases.
In the third quarter of 2023, the performance of the top 5 shopping applications on a unified platform in Europe showed notable trends in downloads and weekly active users. Here’s a detailed look at the data, provided by Sensor Tower.
Temu: Shop Like a Billionaire saw a consistent rise in downloads over the quarter. Beginning with around 2.1M downloads in late June, the app peaked at approximately 2.8M downloads by the end of September. Weekly active users mirrored this growth, starting at 7.9M and reaching about 15.3M by the end of the quarter.
SHEIN - Shopping Online experienced a more fluctuating download trend. Downloads started at 1.3M in late June and saw a minor decline to around 973K by mid-September, before slightly recovering to 1.07M by the end of the quarter. Weekly active users remained relatively stable, hovering around 23M to 25M throughout the quarter.
WILDBERRIES had a varied performance in terms of downloads, starting at around 677K in late June, dipping to 414K in early September, and rebounding to 620K by the end of September. Weekly active users showed a steady increase, beginning at 45.5M and ending at approximately 47.5M.
Amazon maintained a steady download rate throughout the quarter. Downloads started at 478K in late June and increased slightly to 484K by the end of September. The app’s weekly active users were also stable, starting at 28.4M and peaking at 30.7M in mid-July, before stabilizing around 29M by the end of the quarter. Revenue for Amazon saw minor fluctuations, generally ranging between $2.4K and $2.7K weekly.
Lidl Plus showed a significant increase in downloads, starting at 425K in late June and rising to approximately 553K by the end of September. Weekly active users also saw an upward trend, beginning at 10.2M and reaching about 11.1M by the end of the quarter.
These insights, derived from Sensor Tower data, highlight the dynamic nature of the shopping app market in Europe. For more detailed analytics, visit Sensor Tower.
