Top 5 Parenting Apps in New Zealand Q3 2023 Performance

The third quarter of 2023 has seen notable activity within the parenting app category in New Zealand. Here, we break down the performance of the top five parenting apps, including trends in weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, highlights the dynamic nature of this app category.

Find my kids: live GPS tracker demonstrated consistent growth in weekly revenue, peaking at around $346 in late July and maintaining figures above $300 towards the end of the quarter. Weekly downloads experienced fluctuations, with a significant peak at 4.7K in early September, while weekly active users saw a notable increase from 14.7K in late June to a high of 21.6K in mid-September.

شرطة الأطفال - مكالمة وهمية showed steady weekly downloads, reaching a high of approximately 1.9K in late August. Active users also increased, starting at 2.4K in late June and peaking at around 4.7K in early September, before slightly declining towards the end of the quarter.

Pregnancy + | Tracker App saw a varied trend in weekly revenue, with peaks and troughs throughout the quarter, the highest being approximately $106 in early September. Weekly downloads showed a steady rise, peaking at around 1.5K in early September. Active users also trended upwards, reaching a high of 16.6K in mid-September.

Pregnancy Tracker: amma experienced modest revenue growth, with weekly figures peaking at $35 in mid-August. Downloads saw a significant increase, particularly in late August with a peak of approximately 1.2K. Active users also displayed an upward trend, starting from 4.8K in late June and reaching 8.3K by mid-September.

CryAnalyzer - baby translator showed minimal revenue, with the highest recorded at $3 in late September. Weekly downloads peaked at around 878 in early August, while active users reached a high of 615 during the same period, before declining towards the end of the quarter.

For more detailed insights and data, visit Sensor Tower.