Top 5 Parenting Apps in Africa Q3 2023

In the third quarter of 2023, the top five parenting apps in Africa exhibited varied trends in terms of weekly downloads, revenue, and active users. Here’s a detailed look at their performance based on data from Sensor Tower.

Be Closer: Family location from Applabel LTD saw a steady decline in weekly revenue, starting at around $2.4K at the beginning of July and dropping to approximately $1.8K by the end of September. Weekly downloads also followed a downward trend, beginning at 37.8K and falling to around 2.8K. Active users mirrored this decline, decreasing from 47.2K at the start of the quarter to 7.7K by the end.

Find my kids: live GPS tracker by GEO TRACK TECHNOLOGIES INC experienced a consistent performance in weekly revenue, fluctuating around $1.1K to $1.5K. Weekly downloads showed a positive trend, starting at 5.1K and peaking at 11K in the last week of September. Active users also increased from 17.9K at the end of June to 30.2K by the end of the quarter.

AirDroid Parental Control from SAND STUDIO had relatively stable revenue, with minor fluctuations around the $400 to $500 range, and a peak of $569 in mid-September. Weekly downloads declined overall, starting at 7.1K and dropping to 1.6K. Active users remained relatively steady, ranging between 17K and 22K throughout the quarter.

My Family - Family Locator by Friendzy Limited showed a slight increase in revenue towards the end of the quarter, starting at $1.1K and increasing to approximately $1.1K again by the end of September. Downloads saw a significant drop from 2.1K to just over 300. Active users showed a decline from 34.3K to 24.4K.

Finally, BabySparks - Development Activ by BabySparks had a consistent weekly revenue of around $600 to $900, with a peak of $905 in the last week of September. Downloads remained low, fluctuating between 240 and 450. Active users also showed a slight decline from 1.1K to around 858 by the end of the quarter.

For more detailed insights and analytics, visit Sensor Tower.