AI Insights · Timothy · October 2023
Top 5 Navigation Apps in Switzerland Q3 2023
Explore the performance of the top 5 navigation apps in Switzerland for Q3 2023, based on Sensor Tower data.
The third quarter of 2023 saw interesting trends in the performance of the top 5 navigation apps in Switzerland. This analysis covers weekly downloads, active users, and revenue where applicable, based on data from Sensor Tower.
Google Maps maintained a strong presence with weekly downloads peaking at around 10.9K in late July. Downloads showed a consistent pattern, ranging between 7.9K and 10.9K throughout the quarter. Active users were robust, peaking at approximately 2M in mid-July and showing a slight decline towards the end of September, closing at around 1.9M users.
swisstopo saw a steady rise in weekly downloads, reaching a high of about 7.2K in early August. Downloads dipped to around 4.5K in mid-September. Active users showed a steady increase, peaking at approximately 53.2K in early September, before stabilizing around 51.2K by the end of the month. Revenue for swisstopo was modest but consistent, averaging around $10 per week.
Waze Navigation & Live Traffic experienced a fluctuating trend in weekly downloads, peaking at about 5.4K in early August, before tapering off to approximately 2.8K by the end of September. Active users saw a peak in early August at around 127.5K, then gradually decreased to about 112.2K by the end of September.
TCS - Touring Club Schweiz had a notable increase in downloads at the beginning of July, reaching approximately 4.6K. Downloads saw a downward trend thereafter, ending the quarter at around 2K. Active users followed a similar pattern, peaking at around 9.7K in late July and stabilizing around 8K towards the end of September.
Shell: Fuel & Rewards showed a significant spike in downloads in early August, reaching about 3.5K. However, downloads declined to approximately 1.9K by the end of September. Active users mirrored this trend, peaking at around 8.4K in mid-August before settling at approximately 7.9K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.